Privacy Policy – EE & Co Electronics

At EE & Co, we are committed to protecting your privacy and ensuring the security of your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your data when you interact with our electronics retail stores, website, mobile app, and customer services in the USA and India.

By visiting our stores, using our website (www.ee.com.co), or engaging with our services, you agree to the practices described in this policy. If you do not agree, please refrain from using our services.

1. Information We Collect

We collect various types of information to provide you with a seamless shopping experience, including:

A. Personal Information

Contact Details – Name, email, phone number, shipping/billing address.
Account Information – Username, password, purchase history, wishlists.
Payment Details – Credit/debit card information (processed securely via encrypted gateways).
Demographic Data – Age, gender, location (for personalized offers).

B. Non-Personal Information

Device & Browsing Data – IP address, browser type, operating system, pages visited.
Cookies & Tracking Technologies – To enhance user experience, analyze trends, and deliver targeted ads.

C. Information from Third Parties

We may receive data from:

Payment processors (e.g., PayPal, Stripe).
Social media platforms (if you log in via Facebook/Google).
Marketing partners (for analytics and promotions).

2. How We Use Your Information

We use your data for the following purposes:

A. Order Processing & Customer Service

To process purchases, refunds, and exchanges.
To provide order updates and delivery notifications.
To respond to inquiries, complaints, or feedback.

B. Personalization & Marketing

To recommend products based on your preferences.
To send promotional emails, discounts, and newsletters (you can opt out anytime).
To display targeted ads on social media and other platforms.

C. Business Operations & Security

To improve our website, app, and in-store services.
To prevent fraud, unauthorized transactions, and cyber threats.
To comply with legal obligations (e.g., tax laws, warranty claims).

3. How We Share Your Information

We do not sell your personal data to third parties. However, we may share it in the following cases:

A. With Service Providers

Payment gateways (for secure transactions).
Logistics partners (for order deliveries).
Marketing agencies (for ad campaigns).

B. For Legal & Safety Reasons

If required by government authorities, courts, or law enforcement.
To protect EE & Co’s rights, customers, or public safety.

C. Business Transfers

In case of a merger, acquisition, or bankruptcy, customer data may be transferred to the new entity.

4. Data Security Measures

We implement industry-standard security practices to protect your information, including:

SSL encryption for online transactions.
Secure servers with firewalls and anti-malware systems.
Limited employee access to sensitive data.
Regular security audits to identify vulnerabilities.

Despite these measures, no system is 100% secure. We urge you to:

Use strong passwords for your EE & Co account.
Avoid sharing login details with others.
Log out after using public devices.

5. Your Privacy Rights

Depending on your location (USA or India), you may have the following rights:

A. Access & Correction

You can request a copy of your stored data.
You can update or correct inaccurate information.

B. Deletion & Opt-Out

You can delete your account or request data erasure (where applicable by law).
You can unsubscribe from marketing emails (via the “Unsubscribe” link).

C. Cookie Preferences

You can disable cookies in your browser settings (may affect website functionality).

To exercise these rights, contact us at privacy@ee.com.co.

6. International Data Transfers

Since EE & Co operates in both the USA and India, your data may be stored or processed in either country. We ensure compliance with:

General Data Protection Regulation (GDPR) for EU customers.
California Consumer Privacy Act (CCPA) for US residents.
India’s Digital Personal Data Protection Act (DPDPA) 2023.

7. Children’s Privacy

Our services are not intended for children under 13. We do not knowingly collect their data. If a parent/guardian discovers their child has provided personal information, contact us immediately for deletion.

8. Third-Party Links

Our website may contain links to external sites (e.g., product manufacturers, blogs). We are not responsible for their privacy practices. Always review their policies before sharing data.

9. Updates to This Policy

We may modify this Privacy Policy periodically. Changes will be posted on our website with an updated “Last Revised” date. Continued use of our services implies acceptance of the revised policy.

10. Contact Us

For privacy-related questions, requests, or complaints, reach out to:

EE & Co Data Privacy Team
📧 Email: privacy@ee.com.co
📞 USA Helpline: [+1-XXX-XXX-XXXX]
📞 India Helpline: [+91-XXX-XXXX-XXX]
🏢 Registered Office: [Insert Address]

Your Trust Matters to Us

At EE & Co, we value your privacy as much as you do. By adhering to strict data protection standards, we ensure a safe, transparent, and trustworthy shopping experience across all our stores and digital platforms.

Thank you for choosing EE & Co!